Fusion’s Leadership Team Grows: CMO Joins Fusion

Dear Fusion Community — Great news on the marketing front, we are glad to announce that Holly Kasun has joined us as Fusion’s Chief Marketing Officer. Holly has been a marketing mover and shaker for almost 20 years — with broad experience ranging from startups to Fortune 500 companies, agency-side advertising, client-side marketing, and strategy formulation. She’s led work with brands such as Nike, Intel, Starbucks and Nasdaq. And better still, has been involved in blockchain over the last six years as a tech enthusiast and marketing consultant. As CMO, Holly will shape Fusion’s identity and brand and bring Fusion to the world-class recognition we all know it deserves. Please join us in welcoming Holly and wishing her best of luck as she joins the Fusion leadership team.

Bio — Holly Kasun

Holly was most recently the CMO / COO and Co-founder for the past four years at Flybrix, a STEM educational drone hardware startup. There, she was hands-on in building the company from scratch including: strategy, partnerships, marketing, branding, social media, PR, budgeting, building teams, and logistics. Prior to that, Holly held several strategy leadership roles — at 72 and Sunny in Los Angeles, Riot in Amsterdam, then at Razorfish in San Francisco.

Holly holds a Bachelor’s degree in Political Science from the University of Wisconsin-Madison, as well as a Master’s degree in Journalism and Business from the same university. She is an avid golfer, tennis player, road cyclist, and alpine skier. Her personal marketing career philosophy is, “Soul-in-the-game delivers revolutions”.

When it comes to blockchain she explains, “What compels me the most about blockchain technology and cryptocurrencies is the reality of global impact. Bitcoin sparked a revolution that cannot be controlled by traditional power brokers, it’s in the hands of the people. It offers freedom of choice, and access to the tools and resources that allow people to better control their own destiny in the modern age.”

What initially drew her to Fusion, “I was familiar with DJ because of his reputation, credibility, and being a pioneer in the blockchain space. After our first meeting, all I could think was this is a guy I really want to work for — this is an opportunity of a lifetime! As I absorbed the tech aspects of the platform, it was clear to me that it is more than an incremental improvement on today’s blockchain / crypto technology. It’s a significant move forward that I believe will shift and revolutionize the entire blockchain ecosystem … Human creativity is now given the platform, tools and the opportunity to turn its power toward creating a new financial system. I was ready to go all in from the get-go.”

Please join us in welcoming Holly to the team!

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